Hard Rock Music Event

Hard Rock is a well-established brand with rigorous brand guidelines. The problem is balancing brand guidelines with usability and accessibility guidelines.

• The event's timeline is crucial for creating a cohesive experience. I combined user flow with the timeline to have a better understanding.
• I used a bold, loud, expressive style throughout the site to comply with the brand guidelines. It also keeps the visual hierarchy clear. Use strong typography to drive attention.

Registration, voting, and coupon flows across the event lifecycle.